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Webcasts
 
Hear senior project leaders from Indiana University and Campus Management share their vision for managing relationships with applicants, students, alumni, and paid members.

Hundreds of higher education professionals across the country recently tuned in to this recent Webcast featuring Indiana University on CRM for lifetime engagement. IU is spearheading higher education’s first deployment of a multi-campus CRM system that can unify constituent records and activity tracking from first contact in admissions, through alumni and advancement. Called Talisma Lifetime Engagement, this new CRM software platform is being produced in alliance with Ball State University and enterprise software leader, Campus Management.


This Webcast revealed how this landmark initiative will:
Serve all eight campuses of Indiana University
Encompass entire recruitment through advancement lifecycle
Orchestrate communications to 1.1 million constituents
Provide instant and comprehensive views of a constituent’s interactions across departments

Speakers:
Alan Walsh
Functional Chief, Lifetime Engagement
Indiana University

Tim Gilbert
Senior Vice President and Chief Marketing Officer
Campus Management Corp.

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